Comments on: Book Review: eMarketing Strategies for the Complex Sale

By: Max Oden

Max Oden — Mon, 19 Sep 2011 02:24:45 +0000

This book has some great points but for b2b complex sales especially in the technology industry I have found that LeadLifter’s lead generation system has the best conversion rates for higher ROI and increased qualified leads.

By: 2011 #Nifty50 Top Twitter Women — Blue Focus Marketing

2011 #Nifty50 Top Twitter Women — Blue Focus Marketing — Mon, 09 May 2011 04:06:15 +0000

[...] social media. Ardath Albee – @ardath421 A B2B marketer, strategist, writer and Author of eMarketing Strategies for the Complex Sale. Friend, mentor, and source of inspiration. Also an expatriate Minnesotan now living in southern [...]

By: webbiqu1

webbiqu1 — Mon, 15 Feb 2010 15:41:35 +0000

You’re welcome Ardath! I see a lot of people struggling with demand gen / marketing automation systems, not from a technology standpoint but rather on the content strategy side. Your book provides a very helpful guide to filling that gap.

By: Ardath Albee

Ardath Albee — Mon, 15 Feb 2010 15:27:11 +0000

Hi Tom,

Wow! Thank you very much for your comprehensive review of my book. I really appreciate it.

Thanks!
Ardath