Guest post by Natasha Lane.
Because a picture paints a thousand words, the visuals you choose to use on your website are often more important than the words. Humans are highly visual creatures; we’re able to take a lot of information in at a glance just by looking at an image.
If you’ve ever wondered whether it’s better to use photos (stock or custom) or illustrations (which should always be original), check out this guide. It provides useful examples that will (hopefully) help you make the right decision and create a more appealing website.
First, here’s the case for the illustrations and when you should use them.