Guest post by Anastasia Masters.

There are still a few old-school managers out there who are hesitant to encourage their employees to stay active on LinkedIn. After all, it is a platform that connects talent with recruiters.

However, most enlightened executives now realize LinkedIn is a powerful tool to transform their already-engaged employees into company brand ambassadors. (And if employers are receptive to calls from recruiters, LinkedIn isn’t the problem.)

Converting your employees into company brand ambassadors

Encouraging your employees to become company brand ambassadors on LinkedIn may be easier than you think. [Read more…]