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Great content—the kind that resonates with your audience—starts with great topic ideas. Often, the best ideas come from talking with your customers, or with customer-facing employees in your organization, like people in sales or customer service. Sometimes they magically come to you while you’re out for a morning run or enjoying an evening glass of wine on the deck. At other times, the best ideas may come from research: discovering what are your customers, competitors, and industry influencers talking about online.
What are the best tools for finding great content ideas? The best apps for capturing, organizing and prioritizing ideas? Here are almost two dozen of the best content ideation tools for finding and capturing bursts of inspiration.
Again, as for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. [Read more…]