Contributed post.
When you’re starting out with a new business, one of the first and most important things you to do is promotion. Getting your message out there. Spreading the word as much as possible. The more you do this, and the more effectively you do it, the more successful your business launch will be.
Image credit: Canva Studio on Pexels
You already know that, but the question is: how can you ensure you are spreading the word about your new business in the right way, and in a way that will be effective?
Here’s a look at a few time-tested core tactics to use. All of the following will be incredibly useful and powerful things you can do to spread the word more effectively right out of the gate.
Create Your Core Message
Before you start spreading the word, get your core messaging (a.k.a., your “elevator pitch”) nailed down. You should be able to tell anyone, in one or two sentences, what you do, who you do it for, and why your approach / product / service is different in a compelling way.