B2B Marketing Blog | Webbiquity

The B2B Marketing Blog

Five Knowledge Management Tools to Elevate Your CX

by

Guest post by Sowmya Juttukonda.

According to Gartner, 89% of businesses will compete with each other primarily on customer experience (CX) in the coming year. This means offering a great customer experience can give you a competitive edge in a crowded market.

Five knowledge management tools to improve CX

Image credit: Louis Hansel on Unsplash

It may also make you think about processes and tools which can improve your customer success ROI. Using technology like a well-designed knowledge base platform can significantly improve your customer support system, helping you deliver a great CX.

The importance of knowledge management for customer experience

How does a knowledge management (KM) system improve the customer experience?

[Read more…]

The 10 Best Customer Service and Customer Engagement Platforms

by

Revised November 25, 2024
Revised February 16, 2023
Revised September 29, 2021
Revised August 3, 2020
Revised March 6, 2019

The emergence and spread of the Industrial Internet of Things (IIoT) has dramatically changed the game for both B2B vendors and customers. Producers of a wide array of products—from vehicles to machine tools to jet engines to officer copiers—now have access to the kind of user and usage data that, not long ago, only SaaS software developers could capture.

Best customer service toolsFor suppliers, that means a vast new stream of data that can be used for marketing, warranty, maintenance, and other purposes. But it also means a dramatic leap in customer expectations.

Professional customers (i.e., those in business/industrial firms, government agencies, non-profits, educational institutions, financial services, and healthcare) are well aware of the data they are providing to vendors, just through normal product usage. They don’t mind giving up their data—as long as that leads to better support and product development.

[Read more…]

Recent Posts

Categories