According to recent research from Brafton, 83% of U.S.-based marketing professionals say that using AI tools is part of their daily routine. Per SurveyMonkey, 69% are excited about it; 14% are worried; and 17% are both excited and worried.
Marti, the MarketingTech. AI mascot
It’s been clear for a while that for marketers, using AI tools will very soon be (if it isn’t already) a basic job requirement. Seeing that, I started compiling a list of AI marketing tools a few months and listing them on this page.
It quickly became clear that wasn’t going to scale; the universe of AI-based marketing tools (or older tools that have now had AI features added) is just growing too fast.
Fortuitously, an email from GoDaddy alerted me that a very interesting domain name was available. Merging those two thoughts, a new website, MarketingTech.AI — the Intersection of AI and Marketing, was born.
The site is about far more than just AI tools (though you’ll find hundreds of AI tools for marketers there, with descriptions and rating metrics); it’s also a place to keep up with the latest marketing AI news stories, insights, and newsletters + podcasts from some really smart people in this field like Chris Penn, Juntae DeLane, Greg Swan, Caroline Holden, and Alex Romanovich.
The site is a work in progress, and will be for some time, so check back often or subscribe to the (launching soon) weekly newsletter.
Thoughts, feedback, questions, or suggestions? Let me know in the comments below. Thanks!
And this just in case anyone didn’t get the Monty Python reference in the title.