Guest post by Andrey Zagorodniy.
Quora can help you generate quality leads for your business while keeping your marketing costs low. Here’s how to make full use of the platform.
Quora can generate tons of B2B leads
According to SimilarWeb, Quora is the second most popular source of information after Wikipedia. It has more than 300 million users around the world and twice as many monthly visits.
Unlike Wikipedia, the authorship of the content you post on Quora is visible to everyone. Usually, it looks something like: “John Doe, CEO at Company X.”
This means that if you provide helpful, engaging content, your name and brand will become visible to a wide audience. Showing the ways you and your business can be helpful by educating Quora users in your areas of expertise can help you attract new leads.