Revised August 29, 2017
There are lots of great reasons to include images with your blog posts and other marketing content. They add visual appeal. They can help with SEO. Visuals increase views on average by 94%. They improve information retention by up to 65%, increase engagement, and generate more likes and shares on social networks.
Can’t find an image that’s quite right to accompany your content on its own? No worries—there are numerous free and low-cost photo editing tools available that enable you to add layers, apply effects, overlay text, and make other enhancements to customize images.
It’s imperative, however, to understand photo licensing alternatives and avoid copyright violations. Don’t risk damaging your brand (and checkbook) by using random photos from a Google or Bing image search.
The sites below keep you safe by providing access to vast image libraries, in most cases free, with clear guidance on acceptable uses and any applicable attribution requirements.