2020 will not be the year of video marketing. Guaranteed. How can that be?
Because 2017 was. Check Google Trends. Between December 2015 and April 2017, searches for “video marketing” shot up 133%. Since then, they’ve fallen by about a third.
But don’t despair—the appetite of consumers and business buyers for quality, branded video content isn’t diminishing. There’s still time. And there’s never been a better time, with more simple and affordable video creation and editing tools available than ever before.