Guest post by Raul Harman.
Statistics show that digital marketing is one of the fastest growing industries.
However, its rapid evolution has created numerous challenges for smaller digital marketing agencies. Attracting and retaining new clients, hiring aspiring digital marketers, and maintaining a competitive edge in the overcrowded online landscape is more challenging than ever.
Here are four of the major problems digital marketing agencies face and how to overcome them.
Attracting New Clients
As the number of competitors (competent or fly by night) increases, getting in front of the right audiences and articulating competitive differentiation have become two of the greatest challenges for digital marketing agencies. [Read more…]