Guest post by Eva Chan.
Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert.
Whether you’re an aspiring social media manager looking to grow your skill set, or a marketing leader seeking an experienced professional for your team, below are seven essential skills for social media managers to contribute to your company’s success.
Be adaptable and open to change
Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. [Read more…]