Guest post by Dylan Berger.

Effective face-to-face client sales meetings, whether online or in person, are critical to your B2B operation. They’re a significant opportunity for you to secure clients and keep them happy.

However, the keys to an extraordinary meeting can be hard to find. The less-experienced members of your sales team may think they need to revamp their presentation strategy to truly wow clients. Or they may embrace “flavor of the month” sales tactics. With so much information out there, the best ideas can get lost in the shuffle.

With that in mind, what’s the best way to plan a successful B2B client sales meeting? Here are six tips to make your next one a success.
[Read more…]