As a marketer, it’s pretty much inevitable to spend a lot of time focused on your job: strategies, tactics, and the day-to-day marketing activities that are part of your role. You likely even spend additional time learning, reading, and evaluating new and upcoming trends.
This is something that comes naturally when you’re doing it for someone else. It’s your job and it’s (hopefully) pretty easy to focus on the task at home when it’s not personal. But at the same time, what if it’s been a dream of yours for a while to do your own thing?
Even if you’ve been in the industry for a long time, it might be scary to imagine creating something for yourself. Yet, the same principles apply. Whatever you’ve done in the past for a company, all of the results and the progress you’ve made, could also apply to a side hustle.