Guest post by Sowmya Juttukonda.
According to Gartner, 89% of businesses will compete with each other primarily on customer experience (CX) in the coming year. This means offering a great customer experience can give you a competitive edge in a crowded market.
It may also make you think about processes and tools which can improve your customer success ROI. Using technology like a well-designed knowledge base platform can significantly improve your customer support system, helping you deliver a great CX.
The importance of knowledge management for customer experience
How does a knowledge management (KM) system improve the customer experience?