How can you develop a steady stream of new topic ideas to write about on your blog? Attract more blog traffic? Which WordPress plugins are most essential? Which highly successful blogs should you emulate, and what can you learn from them? What common blogging mistakes should you avoid? How do blogging and other “real time” activities like social media posting affect Google search results?
5 outstanding corporate blogs by iMedia Connection
Defining an outstanding corporate blog as “one that accomplishes the clearly articulated goals of the organization,” Chris Baggott provides five examples, including Carhartt’s Tough Jobs blog (focused on user-generated content) and the Alerding Castor blog, targeted at attracting high-value clients.
58 ways to build a better blog by How to Make My Blog
Marko Saric presents a huge collection of tips for maximizing business blog success, ranging from the basics (get your own domain name, think of a catchy title, be SEO-friendly) to the less obvious (make your blog tough to hack, “declutter” your blog, don’t make assumptions about your readers, and include a media kit for potential advertisers).
101 Steps to Becoming a Better Blogger by Lifehack
If those 58 tips in the post above weren’t enough for you, Kim Roach provides more than a hundred more suggestions for improving your blog, broken into categories like must-have plugins for WordPress, ways to monetize a blog, and writing tips.
9 Useful Twitter Retweet Button Scripts For Blogs by Cheth Studios
Noting that Cheth Studios gets 40% of its blog traffic from Twitter alone, this post reviews nine scripts, tools and plugins to make your blog content easily tweetable, from TweetMeme (my favorite) TwittLink to Retweet.com and BackType.
The Most Important Blogging Analysis Ever by ViperChill
Noting that blogs grow by having their content shared, Glen Allsopp studies “the most linked-to blog posts on four of the most popular blogs in the world and analyse(s) what made them so popular.” Not surprisingly, resource posts and techniques for solving specific, common problems top the list of how to make your content spread.
5 Simple Tips for Creating a Content Culture at Your Company by Hubspot’s Inbound Internet Marketing Blog
A common challenge for corporate blogs is maintaining a steady stream of fresh content. To help, Adrian Mott provides recommendations ranging from implementing an “idea bucket” (an application that makes it easy for folks to submit their ideas about your products or services) to looking “at your analytics everyday and see what’s working and what’s not,” then analyzing why certain posts became popular and replicating that success. Another noteworthy post from HubSpot is 10 Ways Blogging Will Simplify Your Marketing Program, in which Rick Burnes outlines several beneficial results of blogging, from improved SEO and social media traffic to establishing thought leadership and brand building.
The best 50 blogging ideas to choose from by Future Perfect
Still wondering what to write about? Aswani Srivastava provides an outstanding list of topic ideas sure to jumpstart your muse, such as special events, news, book reviews, product reviews, “top tips,” definitions of terms specific to your industry, interviews, beginner’s guides, and if all else fails—soliciting guest posts.
How to find topics for your blog posts by My Blog
Mike Consol takes a different approach to coming up with new topics for blog posts. He looks at the headlines of some of the top posts on Google’s corporate blog (one of the most successful in existence) and reviews each to see how its subject matter might be applied to other blogs. Among the topics he ferrets out using this process: recent product or service enhancements, new partnerships, good causes supported, helpful tips and insights, or recent industry research.
A few mistakes that beginning bloggers should be aware of by Blog Design Studio
A brief but helpful list of common blogging mistakes new bloggers should avoid, including poor design, boring posts and ignoring SEO.
Real Time Search and It’s effect on Corporate Blogging by Chris Baggot’s Guide to Blogging
After stating that “the introduction of Real Time Search is yet another major signal that Social Media is an SEO tool more than anything else,” Chris Baggott proceeds to dissect Google’s approach to integrating “recency” signals from blogs and social networks into its search results.