Guest post by Darko Dodig.
When talking to prospective clients online, you still need all the basic elements of a good sales pitch, but you need to use different tools to deliver them. It’s all about adapting to the constantly changing digital business landscape and trying to create the best customer experience.
However, engaging with prospects and establishing meaningful relationships with them online can be challenging. There’s no personal contact and they can’t “feel” the emotion you’re trying to convey. That’s why you have to find a way to bridge that gap and take a customer-centric approach to overcome the “limitations” of doing business online.
Here’s what you can do.