As events have moved online this year, planners have wrestled with how to make virtual gatherings feel as close to real life as possible, while also taking advantage of the benefits that going digital brings to their conferences, meetings, and expos.
One key issue was how to translate session and speaker scheduling from the real world (often hotel meeting rooms or convention center auditoriums) to the virtual space of the online world.
Most live event production platforms have this capability built in. Virtual event software tools generally don’t, however, as hosting complex, multi-day / multi-session events wasn’t what they generally called upon for (until this year).
Recognizing the opportunity, one entrepreneur decided to create a highly customizable yet easy-to-use tool to enable planners to create event schedules that capitalized on the unique strengths of digital events. Here’s the story of Taylor McKnight and virtual event schedule builder Emamo.