Guest post by Samantha Waites.
Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic, and increase sales.
Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts.
There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts. Here are five tips for promoting a technology solution on social media.